Mobiniti Review

text marketing

Mobiniti Review

In marketing, finding innovative, effective methods of reaching customers is a top goal for most growing companies. Today, communicate in the modern age ranges from traditional voice calls to text messages and online chat, email, etc. However, depending on your type of business, target customers and other factors, some methods might work better than others. With over 90 percent of all text messages opened and read within the first few minutes of receipt, more and more businesses are realizing how effective text message marketing can be in staying in touch with customers. Fortunately companies like Mobiniti make setting up a SMS marketing (text message marketing) campaign simple, easy and affordable.

Mobiniti Overiew

First, on its landing page of the Mobiniti website, a sleek design and ease-of-use navigation makes it simple to find information about Mobiniti and its offerings. Any marketing professional for a business, or business owner looking for a quality text message marketing platform will find any info they might be searching for on the Mobiniti website.

To start, Mobiniti jumps right into how their services can help any business grow with the use of text message marketing by listing over a dozen ways bulk texting can be useful for a business. Texts can be used to reach out to existing customers and potential new customers. Speaking of customers, Mobiniti also stresses the importance of treating each customer with value. Doing this is more likely to bring return business to your company. Each customer is unique with varying needs and varying communication method preferences. This is hugely important to remember, so the best marketing and communication methods can be employed to keep customers coming back again and again.

Mobiniti Products

Using the Mobiniti SMS platform, businesses can have access to more than a dozen tools to help them grow their business and customer base. These features include:

  • Shared short code – this is a 5-digit code that is easy to remember. Customers can opt-in to receive all kinds of messages, deals, promotions, discounts, reminders and more.
  • Mobile keywords – using keywords to drive more opt-ins from customers and track where your customers are coming from.
  • QR codes and Flyers – make creating digital flyers and downloadable QR codes easy
  • Mobile Coupons – design coupons to send to customers. Mobiniti has made this a simple process that allows you to set timelines on coupons, limit redemptions and tracking.
  • Auto Responder – this is an awesome tool that helps you create custom messages that return information to your customers. Staying in touch with customers with prompt, informative messages is one of the best ways to ensure your customer feels valued at your business.
  • Data Capture – keep all your customer specific information in a comprehensive list.
  • Social Profiles – For businesses that find value in cataloguing the demographics of their customers, this is a really helpful tool. It allows the business to see a complete picture of their customers, what they like, who they are and which messages are important to them.
  • Scheduling – of all the tools, this might be the most simple, and most effective. Use scheduling to run a successful SMS marketing campaign
  • Image and file attachments – messages don’t have to be simple and boring anymore! Add specific images, coupons and more to messages.
  • Mobile App – one of the most useful tools, Mobiniti allows businesses to schedule all text messages to customers with the mobile app. Push messages, schedule and time delivery as . Also, track responses with the easy-to-use mobile app.
  • A new Mobiniti feature is the MMS – Multimedia messages. Send customers an image, video or audio that appears right within the messaging app.

There are so many other features as well like long-code messages, custom fields, branded short domain, international SMS, posts to social media, click-thru filtering and more.

Mobiniti Pricing

  • Starter – $49/Month: Package comes with 4 keywords, 1,500 messages, 100 social profiles and more.
  • Standard – $99/Month: 4 Keywords, 3,000 messages, 200 social profiles and more.
  • Plus – $149/Month: 8 keywords, 4,500 messages, 300 social profiles and more.
  • Pay-as-you-go – $0/month: 1 keyword ($25 for each additional), 100 messages (5 cents each), 0 social profiles (5 cents each).

What Makes Mobiniti Different

Mobiniti is more than just your average SMS marketing platform. With dozens of features, Mobiniti is a comprehensive marketing tool that can cover just about any digital message marketing need for any-size company and customer base.