The phrase, “expect more from a text” stands out to you on the first glance of the txtwire website. This review will offer information about the benefits of the txtwire SMS service and if you can “expect more” from txtwire. Txtwire advertises their bulk SMS service by targeting 3 different uses of SMS messaging:
- Mobile Marketing
- Mass Communication
- Emergency Alerts
These broad-spectrum categories encompass a wide variety of uses in the text messaging world and can meet the needs of almost any organization. Whether marketing your business with free coupons to customers, reminding patients of an appointment, or informing your students at a local high school of up-and-coming events, you can create reliable lines of communication through text message marketing. The txtwire website provides information about effective solutions to a few circumstances. “Few” is the operative word here because the site shows only a small spread of business-types that can benefit from SMS text messaging services. Retail businesses, restaurants, real estate, schools, churches, non-profit organizations, governments, and the vague “professional services” and “network marketing” are the only types listed. If you are looking for broad information about how this can work for your business, their solutions page seems acceptable. If, on the other hand, you are looking for very specific ways you can market in your niche, you may want to find it elsewhere.
The txtwire website professes their system as being “simple & effective.” From the flash video on the home page, the process and layout of their system seems to fit the bill of “simple.” Recipients are located on the left side of the screen, in an grouped-list format. Simply find the contact you want, then fill out the message block and send the message! However, this is the only feature shown on the video. How “simple & effective” the rest of their system is unknown unless you sign up for a free trial account and demonstration of their product. The txtwire trial accounts are available upon request. This will allow you to test their system with your needs and see if its a valid option for your business.
Txtwire has an FAQ section on the site, but it leaves much to be desired. There are only 4 questions listed therefore any company looking to learn about text message marketing, be it the basic or advanced uses, will be left in the dark. Along with lacking complete information about the ease-of-use of their entire system and text marketing in general, txtwire doesn’t present any web-based information about their prices. Prices are available upon request through emailing their sales department, or by texting “price” to “91011” to receive prices via text.
Txtwire supports many of the tier 1 providers and boasts an impressive listing of local providers, effectively offering wide coverage to their customers.
Having options of support is always a key factor in selecting a text message marketing company. The txtwire website provides a toll-free number for phone support and 4 different options of email support depending on your inquiry: sales, public relations, technical assistance, and general questions and comments. In addition to phone and email support, txtwire provides help to customers through text message by texting “contact” to “91011.”